Training & Events

This course is designed to help electric cooperative directors to recognize the landscape of a public relations crisis. Participants will learn to evaluate crisis management plans, oversee communication strategies, and navigate legal compliance. Interactive exercises will bolster skills in stakeholder engagement, with a focus on developing resilience and strategic responses for long-term crisis management. This training is tailored to enhance the directors' ability to maintain cooperative integrity and member trust during challenging times.
KEY TOPICS

Understanding the role of the board in crisis management and effective crisis communication.
Strategies for preparing your cooperative to effectively manage crises, enduring crisis situations, and building cooperative resilience.
Crafting a crisis communication plan and the board's role in its oversight.
Examine how trust, or the lack thereof, can influence the course of a crisis and the cooperative's reputation.